![]() “This new era of e-commerce-like platforms has made buying stocks as easy as buying a mobile phone or soap online,” said Vivek Bajaj, Kolkata-based co-founder of Stock Edge, a research and education platform for retail investors. However, analysts warn that the simplicity of trading on apps could lead inexperienced investors to take risks that could backfire. was 71 times oversubscribed, the most-ever for a float of more than $50 million, while Burger King India's was 68 times, the second-highest. India's individual investors have also piled into initial public offerings: the retail tranche of the $93 million September listing by IT firm Happiest Minds Technologies Ltd. Thanks in part to the surge in retail interest, India's benchmark BSE Sensex has been on a record-breaking rally, doubling in value since its March low and beating regional and U.S. “It's become much easier to open an account - you don't need to go out of your house, you don't have to learn about complicated brokerage charges and you don't have to print 500 documents,” said Apoorv, who added he was the first in his family to trade stocks when he began buying Indian lender HDFC Bank Ltd. The 11-year-old digitally focused firm is now the country's largest broker, with more than four million clients who hold their stocks for more than a day.Īpoorv, a 30-year-old director at a non-governmental organization who declined to disclose his last name to maintain his privacy, is one fledgling investor who took to trading stocks because of the ease of trading on Zerodha's app. Illustrating how widespread the retail investing phenomenon has become in India, Angel Broking said earlier this month that of the 510,000 new customers it acquired in the three months to December, 72% were inexperienced, and more than half came from small towns and cities.Īngel's larger low-fee broker rival Zerodha said recently that it has added half a million accounts every quarter from April onwards, compared with just 280,000 in the first quarter of 2020. India's average daily stock turnover has almost doubled to 16.3 trillion rupees in January from a year earlier, data from Angel Broking Ltd. Around 10 million new investing accounts, largely by retail investors, were opened in India last year, calculations from the country's two main depositories of accounts show. Among his share holdings are Jaguar Land Rover owner Tata Motors Ltd., which was tipped on the Telegram chat.Īlthough most of the pandemic restrictions imposed in March in India have been lifted, the retail frenzy continues. Joseph said he made money earlier from a bet on JSW Steel Ltd. “There are always a lot of conversations about how people can get super-rich from the stock market,” said Joseph, who previously worked at a startup in Ahmedabad in the state of Gujarat. ![]() Among them: 25-year-old Aaron Joseph whose interest was piqued by a Telegram group run by future classmates in an MBA program he is joining in June. ![]() ![]() Private chat apps, which have more leeway when it comes to touting stocks, have also drawn newbie investors. A recent tutorial on how investors could buy into the hot $114 million IPO in December by the Indian unit of Burger King garnered as many as 275,000 views.Īlso read: YouTube will not reopen Spaces as its shifts focus to a new hybrid model He now employs 43 people to help with content and sales and has seen his YouTube followers triple to 1.38 million since 2019. Lendwe started his career of demystifying shares in 2014 with a single video on YouTube on the basics of the stock market. and SoftBank Group-backed Paytm's broker app. and other free trading platforms by forums like WallStreetBets on Reddit, creating a whole new generation of retail punters.īut in India it's been a wave of YouTube influencers like Lendwe as well as a host of private stock-tipping social media chat groups that have drawn millions of day traders into discount brokers like Zerodha Broking Ltd., Angel Broking Ltd. In the U.S., couch-surfing investors have been enticed into spending their stimulus checks on Robinhood Markets Inc. ![]()
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